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SideDish Reader Rant: Choosing a Restaurant Name

Sometimes restaurateurs have an easy time coming up with a name for their restaurant. Other times they try too hard. Unless the owner’s or chef’s name is included, the success of a restaurant’s name is a jump ball.

I was critical of the name Neighborhood Services because it didn’t sing “I’m a restaurant!” I don’t like the name Asador because it sounds like “get your ass in the door” instead of the Spanish word for grill—way too obscure and it doesn’t make me hungry.

A loyal SideDish reader is sick of restaurants with numbers in their names. I think she’s overreacting a little but here’s what she has to say:

 I’m sick of these numbered restaurant names.  Soooo many!  Just pulled up Eater and the first two articles are about Café 43 and House 34.  Then, of course, there’s 560 and FT33 and Stampede 66.  Central 214.  Surely, I’m missing a few.  20 Feet.  I’d gladly eat at any of them.  But, these names. Will it ever stop?

Numbers don’t bother me as much as exclamation points or an unfamiliar accent mark that doesn’t allow me to understand the name in blink. What are some of your least favorite names for restaurants?

  • jrd

    Don’t forget Bistro 31; which I think has a Herbert Hoover theme

  • TLS

    Olive Garden. Clearly NOT a garden of olives.

  • JShu68

    All of these names have significance to the owner or chef. So, if you can personalize a space, why not?

  • Mike

    I have no problem with that, but there are enough ‘social’s and ‘urban’s.

  • Jeff Hayden

    Ben Dover’s
    Meat Me In St Louie
    Bread Losers
    Pizza Inn-Pizza Out
    International House of Haggis
    The Slaughter House
    Salt Lick Steakhouse
    Stephen’s Pile
    Sagging Peaks
    Right-Thru-You Tacos
    Frank’s Furters
    Schlutzskys
    Soup On A Stick
    House-O-Potted Meat
    Man Hooters
    TGI Mondays
    Dickey’s

  • Jeff Hayden

    Their full name is Olive Garden Italian Restaurant. Cleary not an Italian restaurant.

  • Jeff Hayden

    Ben Dover’s
    Meat Me In St Louie
    Bread Losers
    Pizza Inn-Pizza Out
    International House of Haggis
    The Slaughter House
    Salt Lick Steakhouse
    Stephen’s Pile
    Sagging Peaks
    Right-Thru-You Tacos
    Frank’s Furters
    Schlutzskys
    Soup On A Stick
    House-O-Potted Meat
    Man Hooters
    TGI Mondays

  • DSideDish

    Jeff, you are in the wrong business. Soup on a Stick….

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  • Mark Wootton

    I want to start a cider and roasted chestnut cart and call it Cider House Five. Is that okay?

  • Jeff Hayden

    Thanks Nancy. Sadly, my boss told me the same thing.