Good Morning Dallas Restaurants. Get Ready for Obamacare

Restaurant Shrink: Mathew Mabel.

I’m happy Obama won. I’m also glad Colorado and Washington legalized marijuana because many restaurateurs may need to take a few hits before they open their books and try to figure out how they are going to deal with the Affordable Care Act. Restaurants, and other businesses with over 50-full-time employees, will have to ante up in 2014.

Dallas restaurant industry analyst Mathew Mabel offers some sage advice. His company, Surrender, deals with these situations all the time. This morning Mabel says,

Newsflash: the world will not end any time soon and you will keep going.The best businesses are taking action now to build the revenue and profits they need to pay for their allocation of Obamacare. Even if your business is not affected, I suggest you act like it is. Why? Because there is nothing like looming new expenses to inspire you to figure out how to make your company stronger, more successful, reach more customers, bring in more revenue, and generate higher profits. When the Affordable Care Act — whether you like it or not — impacts a business, it can become a cure for being lazy about implementing improvements.

As I always say: Don’t fight it bite it. Now, let’s get ready for the tourism boom in Colorado and Washington.