The March issue of D Magazine is out. On the the cover? In-N-Out Burger. Why? Because the farm fresh fast food chain from SoCal is about to open all over North Texas. We asked Nancy (Fast Food Maven) Luna of the Orange County Register to write the story. She was the only journalist allowed a behind-the-scenes tour of the operation.
Pulling this story together was difficult. To say that the corporate world of In-N-Out Burger savors their privacy is an understatement. They don’t like to encourage publicity and keep details of their plans close to their vest.
Luna did a great job of journaling the long, mysterious story of In-N-Out. Here it is.