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Whole Foods Jumps on the Virtual Bandwagon With a Free Twitter Tasting Tonight in Lakewood

Warm up your thumbs; tonight from 6 to 7 pm, Whole Foods locations in Lakewood and Park Lane will be hosting free Taste and Tweet events. Oenophiles and regular-old shoppers will converge to sample and tweet about Whole Foods’ top 10 holiday wines while virtual event hosts Doug Bell and Geof Ryan (Whole Foods’ global wine buyers) moderate the running conversation via the big screen.

Can’t make it? Throw your own taste and tweet party (even if it’s just a party of one), by purchasing the wines (all of which are under $20 at Whole Foods) then log on to the TweetChat Room (#WFMWine) and join in the conversation. Click here for wine list, suggested pairings, and tasting score sheets.

First long tables, now tweet tastings — I smell a fresh trend.

Did you see this coming? More importantly, how do you feel about it?