Intern Meredith Stein beat a trail out to Denton last night to be on hand for the media launch of Dallas’ very first Del Taco. Hey, Meredith, tell us what you saw:
Last night marked the grand opening of Texas’ very first Del Taco, a 50 year-old California fast-food chain with devotees nationwide.
jump to read all about it…
Why Denton, you ask? “We chose Denton because it’s a great community. We thought we could do well,” says vice president of marketing, John Cappasola. Not to mention, with a 24-hour drive through, UNT & TWU students will have no problem getting their 2 am taco fix.
The menu for store #517 includes an assortment of burritos, quesadillas, “world-famous” fries, and yes, even burgers. There’s a vast breakfast menu, too. The beans are lard-free and made from scratch, the chicken is grilled fresh every hour, the pico de gallo is hand-made on the premises (this is the first store to carry Del Taco’s new signature salsas), and they (somehow) manage to sell good-tasting tacos for 49 cents.
In attendance at last night’s pre-launch celebration were city officials, Del Taco fanatics, and the entire Denton County Fire Department (yes, every last one of them). A mariachi band provided the tunes while staff served complimentary bean-and-cheese treats.
Cappasola says the vibrant color palette and décor of the Denton restaurant is a first for the chain and is “the future of Del Taco.” A McKinney location is already in the works and is set to open in Spring of 2011.
Stop by today after work for the grand opening celebration and ribbon-cutting ceremony at 7pm. (1715 S. State Loop 288, Denton, TX)