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Rumor Patrol: Tom Colicchio Not Selling Craft to the W

This morning, I got an email that asked if I’d heard Tom Colicchio had sold Craft Dallas to the W. I emailed my Craft contact, and she said “nothing has changed as of yet.” Okay. Moments later, an email popped up asking me to call Tom directly (!). As I was jotting down everything I wanted to ask him, my phone rang. Tom’s people. They say: “We are not selling Craft. We are not going to. We are negotiating a change in the nature of our relationship with the W.” Nothing’s been finalized, and that’s all they could tell me.

So, keep your pants on, people (and yes, I’m also talking to myself here). We still don’t know anything, but in case you’d heard this rumor, I wanted you to know what I know.

13 comments

  1. “Tom’s people” sound like they want this rumor to fizzle quickly.

    @ 11:17 am on February 18, 2009
  2. Tom = my hero.

    @ 11:38 am on February 18, 2009
  3. It will be a change in concept to something more casual/affordable and/or dropping unprofitable breakfast and lunch hours.

    @ 12:23 pm on February 18, 2009
  4. Tom signed a terrible agreement with the Dub Hotel (you have no idea) and this only got worse with the “fizzle” of V-Park. Look for a craft-bar like concept to come to fruition there, that is, if Perot’s Hillwood will foot the bill.

    @ 12:28 pm on February 18, 2009
  5. Tom’s so HOT!

    @ 12:30 pm on February 18, 2009
  6. Craft is a great restaurant in a bad location. I hope TC can make it work for himself.

    @ 2:53 pm on February 18, 2009
  7. craft is the only good thing about victory park… hands down

    @ 6:23 pm on February 18, 2009
  8. Kenichi, Paciugo, Luna de Noche, and soon Olivella’s. There are plenty of good things in Victory Park. I would rather be stranded there for lunch or dinner than at Highland Park Village or the Galleria.

    @ 8:36 pm on February 18, 2009
  9. HC, agreed that’s the order for those places to close. Victory Park a place where no one is victorious. Sad but ultimately true.

    @ 3:43 am on February 19, 2009
  10. if anyone here has actually eaten at the original craft in ny, you understand that the dallas outpost is a dumb’d down version of it’s parent. the menu, much smaller (and less interesting, yet vertiously the same price) the wine list – don’t even get me started – it doesn’t even begin to compare. Now that SS is gone (the opening pastry chef) i am really afraid that cd has finally lost it’s soul (remember, kevin maxey, who cooked along-side tc at gramercy tavern for like 5 years) has been in atl for quite some time. i pray cd will make it, but i am scared.

    @ 5:12 pm on February 19, 2009
  11. Only Perot’s mighty ego will remain standing at Victory desert by the end of 2009.

    @ 9:39 pm on February 19, 2009
  12. do you guys have a recommendation section, i’d like to suggest some stuff

    @ 10:42 pm on March 1, 2009
  13. I find it so interesting that most of the comments are based on what you think is true and rumors spread. Craft is still hands down the best dining experience in Dallas. I seriously doubt any real change within the resturant. breakfast, lunch maybe but lets get real. Craft isn’t going anywhere and why would you foot the bill for a place to change everything about it?

    @ 3:21 pm on March 9, 2009