Where Will You Spend Your Rebate Check?

Ting, tang, walla-walla-bing-bang, I totally forgot to tell you this: A couple of weeks ago I was minding my own business (yes, RPW, I know that is difficult for you to believe) and watching some bubble-headed bleached blond on TV report on where consumers are likely to spend their ginormous economic stimulus checks. Numero uno on el listo? Cheesecake Factory. According to sophisticated market watchers, most Americans will pig out at Cheesecake Factory instead of bailing themselves out of credit card debt. Numero tres on el listo? Darden Restaurants (Red Lobster, Olive Garden, etc). I just came across the link to said report. I don’t know why this depresses me but it really does. I’d love to do an analysis on how many calories $300 will buy you at the Cheeseycake Factory, but they don’t list their prices on their website. Curious, isn’t it.

Update: BTW, this report doesn’t say Cheesecake is numero uno, I know that. BUT the TV reporter led off with “Cheesecake Factory is America’s number one choice…” IJS.